Your brand colors are the carefully selected hues that embody your brand across social media, websites, advertisements, and the public eye. A standout brand color palette aids in brand recognition and distinguishes you from the competition, setting you apart in the market.
Setting up a brand palette
To set up a brand palette, you may follow these steps;
- Go to the Branding tab and select Colors (from the panel on the left).
- Now click Add Color (/Add Palette) to create a brand palette.
- Give your brand color palette a name, and then click on "Add a Color" to begin adding colors to your palette.
Note: By default, the first and every new color of the palette is always #007EFF. Follow the below sections to delete or change colors from a color palette. - Click Add New Color to add new colors to your palette.
- We can follow two steps to change the color to a desired one; First, click on the color to enable the edit mode.
- Adjust the color from the preview window. (You can move the small ring in the saturation box to a wanted position. You can also slide the white circle below the saturation box to a different color to get its saturation box)
- You can change the hex code of the color too. (Let's change that to #705EFF)
- Adjust the color from the preview window. (You can move the small ring in the saturation box to a wanted position. You can also slide the white circle below the saturation box to a different color to get its saturation box)
- Hit Done to save the changes.
- To delete a color from the palette, click on the bin box beside the color.
(After repeating a few steps for 3 times)
Our new brand palette is ready, have a look!
Add a Gradient Color
Adding gradient color to your palette is a simple task. Follow these steps to know-how;
- Open up your existing color palette in edit mode or create a brand palette from scratch.
- Add a new color to your palette, and continue to edit the color.
- Now, from the drop-down menu, click on Gradient.
- You can select a set of (maximum 4) colors and arrange them accordingly to make a new to create a gradient version.
Tip: The above gradient is made in a vertical manner (you can also horizontally create one) - This is how a palette looks with a gradient color in it.
Delete brand palette
- Click on the three horizontal dots of your brand palette.
- Then, select Delete.